Moda Named Amazon’s Trusted JWO Partner — Marking a Major Milestone in Frictionless Retail

02/10/25, 09:00

Moda Frictionless Solutions is the UK’s first dedicated agency delivering turnkey design-and-build services for Just Walk Out technology, with over 20 years’ experience transforming retail and concession spaces into high-performing, frictionless destinations. Since launching the nation’s first store-in-store concept with Amazon in 2024, Moda has become a trusted partner in driving innovative, guest-focused shopping experiences across business and leisure sectors — and the journey is only just beginning.

Moda Frictionless Solutions provides full-service design-and-build expertise for Just Walk Out technology customers. Backed by more than 20 years of experience in creating innovative retail and concession environments, we elevate guest experiences by transforming empty spaces into high-performing destinations tailored to the unique needs of each venue.

Moda are the UK’s first dedicated agency focused entirely on delivering frictionless technology into retail environments. From initial concepts and design through to mobilisation, technology deployment, aftercare and service, Moda are the only UK-based provider offering a complete turnkey solution.

“Since collaborating in 2024 to mobilise the UK’s first store-in-store concept, the Amazon Just Walk Out team has been a trusted partner in our journey. We’re not just working alongside the JWO team — we’re living and breathing their tech, embracing their values, and becoming part of their DNA. Together, we’re pushing boundaries, reimagining what’s possible, and driving frictionless shopping experiences across all business and leisure sectors. The journey has only just begun, and we’re excited to keep building momentum to deliver even greater value for current and future customers.”

Jason Croucher/Moda Founder and COO